01 / STARTING POINT
The challenge
The lubricants’ applications were initially shown in a static infographic. The goal was an interactive solution connecting use cases with product information.
SHELL PANOLIN / 3D web development
Three construction machines, many applications: an interactive guide explains where Shell PANOLIN lubricants are used.

01 / STARTING POINT
The lubricants’ applications were initially shown in a static infographic. The goal was an interactive solution connecting use cases with product information.
02 / IMPLEMENTATION
A browser-based 3D guide takes visitors through three construction machines. Product data is maintained in a CMS and presented in both 2D and 3D. The interface follows Shell’s design guidelines.
03 / APPLICATION
The application supports product conversations and exhibition appearances. It can be embedded via an iFrame and expanded to cover further products, product families and industries.
THE NEXT GOOD IDEA STARTS WITH A CONVERSATION